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Default Culture Has Met Its Match

After successfully leading her company through a transition as interim CEO,
Carolyn earns her appointment as permanent CEO of Phossium. Although she is
excited, Carolyn quickly realizes somethings wrong.

Early on, Carolyn recognizes a problem at the companya very serious problem
that threatens its growth and profitability. Carolyn identifies the problem as
default culturethe complacency and discontent youre left with when you stop
intentionally generating a positive culture.

But changing the company culture isnt easy, especially when employees, senior
leaders, and even a board member push back. Taking it upon herself to spark
change, Carolyn looks to enlist the help of anyone willing to help build a peak
performance culture.

Together with other dissidents of the status quo, Carolyn has to find a way to change
the company culture from default to peak performanceno small feat.

In his book Match in the Root Cellar, Chris McGoffculture guru and bestselling
author of The PRIMESallows you to journey along with Carolyn, a composite
character based on real-life people, to learn and see how its up to everyone
to work through the struggles and find a way to redefine company culture and
achieve peak performance.

By the end of Carolyns story, you will be equipped to break down that default
culture and build a culture of peak performance!